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ABCs of Business Writing

Audience

The audience is the person or people who will be reading the information presented. Answer the following questions before writing:

• Who will be reading the letter? 
• Why are they reading it? 
• What are the readers' needs? 
• What are they expecting from the letter? 
• What action do you want the reader to take?

Brevity

• Keep your writing simple and to the point. 
• Keep the following ideas in mind. 
• Write as you would speak. 
• Keep it simple and to-the-point. 
• Avoid long sentences

Clarity

• Tie your ideas together, in a simple and organized way.

Keep the following ideas in mind.

• Write down the reason for your writing. 
• Write to express, not impress. 
• Avoid slang, jargons, and text abbreviations. 
• When finished, take a break from your writing. After you come back, and re-proofread, you will be able to spot errors more easily.

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